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Get the latest news on sales, marketing strategies & SEO from the Elle Ink team!


 

So you want to open an e-commerce store eh?


Starting an online business is one of the simplest and most affordable ways of visualizing your dreams of working from home!

With the banks not lending out much moolah (that is money of course! ) getting a traditional loan to start a business is like pulling teeth. Luckily opening an e-commerce boutique affords you many options not available to brick & mortar stores like the ability to not have to buy inventory and dropship most or all of your items. Yes that's right, you may not actually stock anything!
 

The first step to starting your online store is to purchase a domain name.


Domain names can be bought online from companies like GoDaddy.com or through hosting providers.

Tip: When picking out your domain name go for something short & memorable! Trust me on this- my first domain was very (VERY) long and through the course of the years typing it over and over again has been a tiring process...

So you've got a domain name now what?

Well you'll need to have it hosted so that you can add content to it.
"There are a thousands upon thousands of host companies out there where do I start? I don't know anything about what I need...."
For a list of reliable hosting companies with GREAT content management systems and nearly ready to go e-commerce see our approved hosting providers page.
Once you've gotten your site hosted, you'll need a template! That's where we come in.

"What are my options for templates? I have no clue about html!"


Well you have lots of options! If your on a budget, like most businesses starting out- consider buying a premade template. Most premade templates are only sold a limited number of times. The only down side to this is that there may be simular stores using the same template as your business.

If building brand recongition is super important and need unique concept for your site, you'll want to go with acustom designed site.

My template has been installed and my site looks fabulous! Now what?

Add lots of keyword rich content to your pages & your products silly and you're ready for your online debut!